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Elephants Can't Fly - at least, that what little Elly is told. But why not? Follow Elly on her mission to fly, beautifully drawn in sweet pastel co...

Dreamy, creamy and utterly elegant, Evelyn Swan drifts serenely down the stream! A mighty swan with a long, poised neck, suedey orange beak and a f...

Ewert Sheepdog is here to play, round up joy, and share cuddles! In long, textured cream and grey fur with bright eyes and long tail, Ewert has sti...

Goodness me! It's Fabulous Fruit Apple! With short, stretchy fur in fresh orchard green, this friendly fruit is squishably soft. Sporting a sweet s...

Fabulous Fruit Banana is so laid-back, lounging in stretchy golden fur! With a dapper brown stalk, stitchy peel and a splendid sunny smile, this br...

The bubbly Fabulous Fruit Cherry buddies are stretchy-soft and squidgy in scarlet! These twins share a stalk in cocoa brown and a groovy green leaf...

Fabulous Fruit Orange is holiday-happy, with zingy, stretchy, summery fur! Jolly and juicy, with cute stitchy freckles, this citrus silly wears a g...

Tubby and fuzzy in cosy pink, it's Fabulous Fruit Peach! A stretchy-soft ball of scrumptious sweetness, this neat little fruit brightens up the bow...

Tubby and fuzzy in cosy pink, it's Fabulous Fruit Peach! A stretchy-soft ball of scrumptious sweetness, this neat little fruit brightens up the bow...

Bursting with scrumptious stitchy seeds, it's Fabulous Fruit Strawberry! Squishy and stretchy in rich red fur, this merry berry has a mop of soft g...

Furry dog tails, tasselly cow tails, feathers, fluff and curly pig tails! All of the farmyard friends are in the Farm Tails Book, ready to show off...

Farm Tails Book allows little ones to explore the different tails of their favorite farmyard Jellycats. An adorable touch-and-feel cloth book with ...

Festival Horse never needs an excuse to throw a dinner party – especially during the Year of the Horse. An ambiance aficionado, he plans every deta...

Jazz up the room with Fleury Gerbera! Big, bright and bobbly, with a dazzling crown of candyfloss-pink petals, this power flower will stand out any...

Fleury Petunia is a gorgeous garden diva, with lush pink petals in soft blush fur. With a gentle grin and a golden centre, this fabulous flower bri...

Plumes and brushes and fluffies and fuzzies - the Fluffy Tails Book has so many tails! A wonderful title to read with babies, with lots and lots of...

Fossilly T-Rex loves rambling about, making big prints with those chunky feet! With soft green fur instead of scales, a squishable snoot and a long...

Fossilly T-Rex loves rambling about, making big prints with those chunky feet! With soft green fur instead of scales, a squishable snoot and a long...

You always know when Fossilly Triceratops is coming - the ground starts to wibble and wobble! This snuggly pal has soft teal fur, three squidgy sno...

Stomping in for a mighty cuddle, it’s Fuddlewuddle Elephant! In an eye-catching blue with fuddletastic fur and a big long trunk for sniffing out sa...

The closest thing to cuddling a cloud, Fuddlewuddle Lamb is so huggably cute. A bubbly and sweet, soft toy to keep with a gentle two-tone face and ...

Why has Fuddlewuddle Lion got such gorgeous fudge fur? Is it a disguise for going to the beach? We think he tumbled into a tub of toffee, but that ...

Adorable, loveable, squidgeable, irresistibly silky-soft and huggable: Fuddlewuddle Puppy, it’s undoubtable, is completely and utterly un-put-downa...

Fun-Guy Robbie is a master painter, the Michelangelo of mushrooms! No wonder he's got such a confident smile, with apple-red beret at a jaunty angl...

Shimmery, swishy, spotty and silky - there are so many sorts of Garden Tails! This cuddly cloth book is wonderfully wacky, with a velcro loop for b...

Gobfrey Whale Shark may not look like he's having a whale of a time (that's because he's a shark), but he really is, it’s just a frown of concentra...

Goodnight Bunny is the perfect gift for any little sleepyhead. This gorgeous hardback follows one little bunny as they say goodnight to everything ...

Gus Gryphon feels a bit mixed up, and doesn't know quite what he is! He's got waggly ears, a silky mane, a golden beak, suedey wings, a tasselyl ta...

Tubby and ticklish, Harry Panda Cub is such a cuddly chap. His charcoal-grey and creamy fur is velvety-soft and so beary snuggly. Harry's beany fee...

Heart Dragon is a culinary romantic, specializing in candlelit dinners for two (or occasionally three, if Amuseables Red Heart insists on helping w...

Huddles Bunny is a delightful baby-and-parent combo in tousled, coffee cream fur. Is baby trying to wriggle away to fit in some extra playtime befo...

It's bathtime for Huddles Duck – this little flapper can't wait to splash down but loves to be cared for and held. Lower that baby in, gently now! ...

Huddles Sheep is so, so proud, taking very good care of their teeny, tiny lamb! This gentle sheep has foldy fudge ears, a heart-shaped face and mat...

Hugg McSnugg is the love monster that shares the most joy and love all year long. In soft red fur with a generous tummy, Hugg has a sweet, heart-sh...

If I Were A Bee is a busy, buzzy board book, all about friendly bees! Little ones can explore feely pages, from shiny to stretchy to snuggly-soft, ...

What would it be like to hop and snuffle? The If I Were A Bunny Book aims to find out! Let little imaginations leap up high with dreams of bobtails...

The If I Were A Bunny Board Book sparks creative play and bright ideas. What kind of bunny would you be? Would you spend the day hopping, digging, ...

Let imaginations soar with the If I Were A Butterfly book! This chunky board book is bursting with colours and feely panels, with turn-friendly pag...

If I Were A Calf is the perfect adventure for curious babies. A chunky board book with touch-and-feel panels, tactile cover, and vibrant pictures, ...

Tested against and passed ASTM requirements. Suitable from birth. Made from 100% paper board. Wipe clean only.

Life as a dino is one big stomp, as you'll find out in If I Were A Dinosaur! Happy, bold and easy to hold, this board book is full of jurassic spa...

If you were a puppy for a day, would you chase rabbits or roll around in the garden? Would you have a squidgy nose or a silky one? So many question...

Set off on a flight of delight with If I Were A Dragon! Little ones can play pretend and imagine having wonderful wings, scales and claws! This chu...

If I Were A Duckling lets little ones dabble in fun creative play. This colourful board book asks readers to ponder what kind of duckling they woul...

Get merry, furry and mischievous with If I Were a Fox! This chunky board book is bright and cheery, from gingery ears to brushy tail. Packed full o...

Get thinking and dreaming with the If I Were A Giraffe book! This chunky board book has a splotchy giraffe tail, and pages and pages of feely fun. ...

Explore the wonderfully whimsical world of Jellycat in this board book. Look out for different textures and spots of activity as you turn the pages...

Let little ones discover what it would be like to be a cat in a quirky colourful style. Illustrated with bright, bold pictures and featuring variou...