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  • Out of stock
    $27.99

    Frida Fridaballs

    Frida

    The hits keep coming when you’re a Dad. Head butts, the baby carrier swinging heel + the good ole Sunday morning bed jump. FridaBalls is the boxer...

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    $27.99
    Out of stock
  • $39.99

    Frida The Baby Basics Kit

    Frida

    Whether you’ve got a baby at home or a baby shower on the schedule, the Baby Basics Kit is the bringing-up-baby must-have. Bust stubborn boogers, ...

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    $39.99
  • $44.99

    Frida Breathefrida The Humidifier

    Frida

    When baby’s room is dryer than a philosophy lecture, it’s time to turn on the BreatheFrida 3-in-1 Humidifier and get some moisture back in the bui...

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    $44.99
  • $49.99

    Frida Bitty Bundle of Joy

    Frida

    From hospital bag to diaper bag, Bitty Bundle of Joy is the perfect starter kit for new parents. It's packed with four of our bestselling products...

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    $49.99
  • $7.99

    Frida Feverfrida Cool Pads 5ct

    Frida

    When fever hits, Cool Pads help bring your little one’s temp back down. No need to refrigerate them . .  just open, cut to any size if needed, and...

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    $7.99
  • $7.99

    Frida Breathefrida Vapor Bath Bombs

    Frida

    When your kiddo’s airways are more congested than the airport on Thanksgiving, throw a BreatheFrida Vapor Bath Bomb in the tub and breathe in the ...

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    $7.99
  • $99.99

    Frida Labor And Delivery + Postpartum Recovery Kit

    Frida

    The kit for when s%*t gets real. This is the motherload of postpartum must-haves, from first contractions to first post-baby toilet trip. Just pac...

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    $99.99
  • $12.99

    Frida Perineal Cooling Pad Liners

    Frida

    Full-coverage medicated pad liners,​ delivering front-to-back cooling relief in a single sheet. Ditch the H discs and heal the deal. SOOTHE: Perin...

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    $12.99
  • $16.99

    Frida NoseFrida the Snotsucker + Travel Case

    Frida

    Doctor invented and recommended. Made in Sweden, the Frida NoseFrida is your go-to natural, hygienic baby booger buster. It's totally safe (for par...

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    $16.99
  • $5.99

    Frida NailFrida the S-Curved Nail Files

    Frida

    The S-Curved Files let you and baby save face with a design that contours to baby's nails for a perfectly filed finish. What's Inside? 5 S-Curved N...

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    $5.99
  • $9.99

    Frida NailFrida The Snipperclipper Solo

    Frida

    Tackle all of your trimming troubles without nicking baby's sensitive skin with the NailFrida SnipperClipper. See what you're snipping through the ...

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    $9.99
  • $39.99

    Frida 3-in-1 Ear, Forehead + Touchless Infrared Thermometer

    Frida

    Finally, a threesome that's social-distancing-compliant. The 3-in-1 Ear, Forehead + Touchless Thermometer is the ultimate multi-use infrared thermo...

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    $39.99
  • Out of stock
    $9.99

    Frida Not-Too-Cold-To-Hold Teether

    Frida

    Skip the chilly teething rings and help baby's gums without getting frostbite on their hands. The Not-Too-Cold-To-Hold Teether has a stay-warm hand...

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    $9.99
    Out of stock
  • Out of stock
    $7.99

    Frida Training Toothbrush for Babies

    Frida

    Oral health starts young - now that your 6-12 month old is growing new pearly whites, it's time to start practicing proper oral care. The Training ...

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    $7.99
    Out of stock
  • $19.99

    Frida 3-in-1 True Temp Thermometer

    Frida

    Get the temp, no butts about it! The 3-in-1 True Temp Thermometer for rectal, oral, or armpit use will be your fever-fighting BFF. It delivers a 10...

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    $19.99
  • $59.99

    Frida All-in-One Potty Kit

    Frida

    The All-in-One Potty Kit is loaded with all the essential tools and tips for potty-training success. Get set with the 3-in-1 Grow-With-Me Potty tha...

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    $59.99
  • Out of stock
    $9.99

    Frida Push Pop Feeder

    Frida

    The Push Pop Feeder introduces your baby to a world of food, without a world of stress for you. Fill the silicone tip with fresh or frozen fruits, ...

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    $9.99
    Out of stock
  • $39.99

    Frida Electric NoseFrida

    Frida

    The cult-favorite NoseFrida has a new power partner. With the push of a button, the Electric NoseFrida safely vacuums out stubborn boogers and snot...

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    $39.99
  • $49.99

    Frida 4-in-1 Grow-With-Me Bath Tub

    Frida

    Bathing baby can be a pain in the splash without the right tub. With the flip of its smart sling, the Grow-With-Me Bath Tub morphs from newborn was...

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    $49.99
  • Out of stock
    $24.00

    Mushie Baby Body Lotion (Lavender) 400 mL

    Mushie

    Soothe and moisturize your baby's skin with Mushie's Baby Body Lotion. Derived from natural ingredients, our formula protects and hydrates dry, del...

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    $24.00
    Out of stock
  • Out of stock
    $20.00

    Mushie Baby Oil (145 mL)

    Mushie

    Moisturize and soothe your baby's delicate skin with our natural baby oil. Made from natural and certified organic ingredients, our formula's calmi...

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    $20.00
    Out of stock
  • Out of stock
    $24.00

    Mushie Baby Body Lotion (Green Lemon) 400 mL

    Mushie

    Soothe and moisturize your baby's skin with Mushie's Baby Body Lotion. Derived from natural ingredients, our formula protects and hydrates dry, del...

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    $24.00
    Out of stock
  • Out of stock
    $24.00

    Mushie Baby Body Lotion (Fragrance Free) 400 mL

    Mushie

    Soothe and moisturize your baby's skin with Mushie's Baby Body Lotion. Derived from natural ingredients, our formula protects and hydrates dry skin...

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    $24.00
    Out of stock
  • Out of stock
    $22.00

    Mushie Baby Shampoo & Body Wash (Lavender) 400 mL

    Mushie

    Mushie Shampoo & Body Wash is uniquely developed for the delicate skin and scalps of babies and children. Our gentle formula prevents dehydrati...

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    $22.00
    Out of stock
  • Out of stock
    $22.00

    Mushie Baby Shampoo & Body Wash (Green Lemon) 400 mL

    Mushie

    Mushie Shampoo & Body Wash is uniquely developed for the delicate skin and scalps of babies and children. Our gentle formula prevents dehydrati...

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    $22.00
    Out of stock
  • Out of stock
    $22.00

    Mushie Baby Shampoo & Body Wash (Fragrance Free) 400 mL

    Mushie

    Mushie Shampoo & Body Wash is uniquely developed for the delicate skin and scalps of babies and children. Our gentle formula prevents dehydrati...

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    $22.00
    Out of stock
  • Out of stock
    $15.00

    Mushie Baby Cream (100 mL)

    Mushie

    Mushie Baby Cream provides a protective barrier that soothes and prevents dry skin. Gentle enough for everyday use, this all-purpose cream is suita...

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    $15.00
    Out of stock
  • Out of stock
    $18.00

    Mushie Baby Balm (100 mL)

    Mushie

    What's Included: 1x Baby Balm Our all purpose baby balm is made from natural ingredients that moisturizes, nourishes and  creates a protective barr...

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    $18.00
    Out of stock
  • $12.99

    Mushie Star Training Toothbrush

    Mushie

    Introduce your little one to brushing independently while building good habits with our playfully-designed toothbrush. Made from 100% food grade si...

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    $12.99
  • $12.99

    Mushie Flower Training Toothbrush

    Mushie

    Introduce your little one to brushing independently while building good habits with our playfully-designed toothbrush. Made from 100% food grade si...

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    $12.99
  • Out of stock
    $9.99

    Mushie Finger Toothbrush

    Mushie

    What's Included: 1x set of 2 finger toothbrush.  Help brushing go smoothly and begin building good habits with these 100% BPA-free, chemical-free f...

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    $9.99
    Out of stock
  • Out of stock
    $29.99

    Frida 2-in-1 Portable Sound Machine + Nightlight

    Frida

    For newborns trying to sleep, silence is actually not that golden. The 2-in-1 Portable Sound Machine + Nightlight helps baby fall - and stay - asle...

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    $29.99
    Out of stock
  • $9.99

    Squigle Enamel Saver Toothpaste Peppermint - 4 oz.

    Squigle

    Why will you love Squigle Enamel SaverMouth Friendly Toothpaste? Because it fights or prevents Canker Sores Bad Breath (simple halitosis) Gum Dise...

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    $9.99
  • $9.99

    Squigle Jr Kids' Toothpaste Fluoride Free Raspberry - 3.4 oz.

    Squigle

    Squigle Jr is a toothpaste for toddlers and those who heart them! Squigle Jr is fluoride free and contains 36% Xylitol. This toothpaste cleans you...

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    $9.99
  • $15.99

    Frida Windi

    Frida

    Sometimes baby's full of it. Gas, that is. Skip the drops and use Windi to instantly free stubborn gas stuck in baby's pipes. It's completely saf...

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    $15.99
  • $15.99

    Frida NoseFrida Snot Sucker

    Frida

    Overview: It’s smart. It’s Swedish. It’s maybe a little strange. It’s doctor invented & recommended. It’s 100% hygienic due to the included f...

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    $15.99
  • $4.99

    Frida Breathe Frida

    Frida

    A chest balm meets tissue mashup, BoogerWiper soothes snore sniffers at home and on-the-go with all the benefits of a chest balm in a fuss-free wi...

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    $4.99
  • $12.99

    Frida Nailfrida The Snipper Clipper Set

    Frida

    Tackle all of your trimming troubles without nicking baby’s sensitive skin with the NailFrida SnipperClipper Set. See what you’re snipping through...

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    $12.99
  • FridaBaby NoseFrida Replacement Filters
    $3.99

    Frida NoseFrida Replacement Filters

    Frida

    Your NoseFrida Nasal Aspirator comes with 4 filters, but you're going to need more! This is a 20-count pack of replacement filters for your NoseFri...

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    $3.99
  • Out of stock
    $99.99

    Frida Big Bundle of Joy

    Frida

    Meet the mother of all gift kits. Big Bundle of Joy is the ultimate health and grooming care kit, packed with everything new parents need to keep ...

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    $99.99
    Out of stock
  • $19.99

    Frida Breathe Easy Kit

    Frida

    Baby all stuffed up? The Breathe Easy Kit has everything you need to rid your little one’s nose of boogers, mucus and snot. BreatheFrida Vapor Wip...

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    $19.99
  • $15.99

    Frida Fridet The Buttwasher

    Frida

    Rolling through toilet paper while training your toddler? Put the itchy bum behind you with the ButtWasher. Until they can wipe properly, the Butt...

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    $15.99
  • $15.99

    Frida Fridet The Momwasher

    Frida

    Vagina care is super important for new moms. But hospitals don’t seem to get that. They give you a useless, ketchup-bottle-looking-thing that’s su...

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    $15.99
  • $19.99

    Frida Nosefrida Saline Kit

    Frida

    Our Nosefrida Saline Kit is the ultimate booger-busting bundle. What's Inside? 1 NoseFrida Nasal Aspirator, 1 Saline Snot Spray (20 mL), 10 Dispos...

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    $19.99
  • $12.99

    Frida Nailfrida

    Frida

    Tackle all of your trimming troubles without nicking baby's sensitive skin with the NailFrida SnipperClipper Set. See what you're snipping through...

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    $12.99
  • $17.99

    Frida Nosefrida + Travel Case

    Frida

    NoseFrida the SnotSucker, your go-to natural baby booger buster now comes in a keep-it-all-in-one-place travel case. What's Inside? 1 NoseFrida Na...

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    $17.99
  • $5.99

    Frida Nosefrida Saline Snot Spray

    Frida

    NoseFrida Saline Snot Spray is the all-natural, simple saline solution. And by “simple” we mean two ingredients– sea salt and water– that’s all! T...

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    $5.99
  • $9.99

    Frida Smilefrida The Toothugger

    Frida

    Put the brushing battles to Bed! SmileFrida the ToothHugger has a unique triple-angle brush design that cleans all sides at once while massaging t...

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    $9.99